Types of Exhibits Staffed
Product-Branded Exhibits
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Augmenting Employee Reps -Wooten Group can drive traffic, qualify attendees, and warm-transfer attendees to the client employee reps for a product message. Without Employee Reps - Wooten Group can train on certain client products and give product presentations and messaging to attendees. Pre-Launch Booths - There usually is a gap between a FDA approval date and the time it takes to train the employee reps. Wooten Group can fill the gap by staffing any tradeshows that the client company has that fall into that gap. |
Non-Promotional Exhibits/Areas
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Burden of Disease - A company has approved non-branded burden of disease information, or an interactive experience in which the company wants HCPs to participate. Medical Information - Many clients are limited on the number of MI professionals they can send to staff an exhibit. Attendees either have to wait for an extended period of time before they can talk to a MI person or they simply walk away with questions unanswered. Wooten Group professionals can act as hosts in the area and talk to HCPs until the MI person is available. |
OTC Products
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OTC Products at HCP Conventions - Wooten Group has a tremendous amount of experience staffing OTC product exhibits at HCP conventions. OTC Products at Consumer Conventions and Events - Wooten Group has staffed many branded and unbranded Consumer Conventions and Events. Examples include:
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